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Lead Ads (Facebook Auto-Fill Forms)Advanced Facebook Lead Generation Designed Specifically for Real Estate Professionals. I mean, who needs website landing pages anyway?
FIRST - Meet the Requirements: Setup Your Privacy Policy PageUse our Privacy Policy template to get started in under 10 minutes.
Four Steps to Launching your Privacy Policy for a Lead Ad
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Need Help?Member Dashboard'Quick-Click' IndexClick a link below to jump to the program.
Rent-to-Own (HomePartners.com program)
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Facebook Lead Ads -- The Program Library Starts Here.
IMPORTANT -- How will I know I got a lead? Click to learn how.
New Homes/ New Construction Leads -- #1 Buyer Leads Program (2022)
IMPORTANT Lead Ad Update -- Click and Watch This First
Downsizing Program (Sell Side + Buy Side) -- Program #10
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Build Your Lead Capture Form
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Launch Your Facebook Ad + Connect Your Form
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Content for your Form
Recommended Form Header Image
This is an EXAMPLE ONLY. Use the same text as shown, but choose a LOCAL-LOOKING style home from our Facebook Ad Image gallery here.
Recommended Text for your Form
Headline: NEW for [City/Area] Seniors: DOWNSIZING DISCOUNT PLAN
Bullets:
Thinking about downsizing to a SMALLER HOME around [City/Area] to SAVE CASH?
SAVE BIG with our SENIOR DISCOUNT downsizing plan for all 55+ Seniors!
Get 25% SENIOR DISCOUNT when SELLING YOUR HOME for the full price you deserve.
PLUS, get 100% FREE HELP buying your NEW 1-story home in the area you want.
Want the complete details + the BEST 1-story HOME BARGAINS now available?
Thinking about downsizing to a SMALLER HOME around [City/Area] to SAVE CASH?
SAVE BIG with our SENIOR DISCOUNT downsizing plan for all 55+ Seniors!
Get 25% SENIOR DISCOUNT when SELLING YOUR HOME for the full price you deserve.
PLUS, get 100% FREE HELP buying your NEW 1-story home in the area you want.
Want the complete details + the BEST 1-story HOME BARGAINS now available?
Questions section headline: Request Plan Details + List of 1-Story Home Bargains
Custom thank you page text:
Your request has been received. You will receive your program details and available homes shortly. Have questions and need faster help? Message Us with the button below or call/text [Your Name] of [Your Company] now at (xxx) xxx-xxxx.
Your request has been received. You will receive your program details and available homes shortly. Have questions and need faster help? Message Us with the button below or call/text [Your Name] of [Your Company] now at (xxx) xxx-xxxx.
Content for your Advertisement
Your Video Ad: Download it below |
Recommended Text for your AdText:
Thinking about DOWNSIZING around [City/Area]?
SENIOR DISCOUNTS now available on Selling & Buying any Home in [City/Area]. Click below to learn more! Headline:
DOWNSIZE and SAVE MONEY in [City/Area] News Feed Link Description:
Click to learn about SENIOR DISCOUNTS when buying & selling a home. |
IMPORTANT Lead Ad Update -- Click and Watch This First
USDA/RD (Buy with ZERO Down) -- Program #9
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Create your ad graphic for your FORM HEADER and/or Ad. Click here to learn how. We recommend the text as shown on the image below. Change blanks to Purchase Price Limit and County you wish to target.
Want to Use a Video Ad instead of an Image Ad? Choose one below or request a different price on our Help page.
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Purchase Price Limit $150,000
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Purchase Price Limit $200,000
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Purchase Price Limit $250,000
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Recommended Text for your Ad
Headline: Buy a Home & Save in [insert area/city/county]?
Text: Still RENTING in [insert area/city/county]?
Now You Can Buy ANY Home Under _____ with $0 Down Payment & Stop Wasting Money on Rent.
Click Below to Learn More Now...
Now You Can Buy ANY Home Under _____ with $0 Down Payment & Stop Wasting Money on Rent.
Click Below to Learn More Now...
News feed link description: Special program not offered elsewhere. Click to learn how to buy ANY home in your area with zero down.
Recommended Text for your Form
Form Intro Headline: Buy ANY Home with $0 Down?
Form Bullet Points:
STOP Renting. See How to Buy ANY Home Under ___ w/ $0 Down Payment
In Many Cases, Your Monthly Payment will Be LOWER Than Your Current Rent.
Low to Moderate Household Income and even Low Credit is Often Accepted.
100's of Homes to Choose From, Brand New or Re-sale - All with $0 Down!
Want the FULL PROGRAM DETAILS to see HOW TO MAKE IT WORK for your situation?
Last bullet point (second option): Want the PROGRAM DETAILS + Available ZERO Down Homes?
STOP Renting. See How to Buy ANY Home Under ___ w/ $0 Down Payment
In Many Cases, Your Monthly Payment will Be LOWER Than Your Current Rent.
Low to Moderate Household Income and even Low Credit is Often Accepted.
100's of Homes to Choose From, Brand New or Re-sale - All with $0 Down!
Want the FULL PROGRAM DETAILS to see HOW TO MAKE IT WORK for your situation?
Last bullet point (second option): Want the PROGRAM DETAILS + Available ZERO Down Homes?
Form Call-to-Action: Request the FULL PROGRAM DETAILS Now!
or if using second option for last bullet: Request Program Details + Available Homes
or if using second option for last bullet: Request Program Details + Available Homes
Thank You Screen - Headline: Thanks, you're all set.
Thank You Screen - Description:
Your request has been received. You will receive your ZERO DOWN home buyer program details (and available homes) shortly. Have questions and need fast help? Message Us with the button below or call/text [NAME] of [COMPANY] now at (xxx) xxx-xxxx.
Your request has been received. You will receive your ZERO DOWN home buyer program details (and available homes) shortly. Have questions and need fast help? Message Us with the button below or call/text [NAME] of [COMPANY] now at (xxx) xxx-xxxx.
Thank You page Button text: Message Us Now on Facebook
So how will you know you got a lead? Click to learn how.
IMPORTANT Lead Ad Update -- Click and Watch This First
Rent-To-Own (HomePartners.com) -- Program #8
Is this AMAZING program available in your area yet? Click here to find out.
Not sure what this program is about? Learn more about it here.
Create your custom ad graphic with a home that looks representative of your area. Click here to learn how. We recommend the text on the image below. Change "Your Area" shown on the image to the actual name of your city, county or area you sell in.
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Recommended text for your Ad
Ad Headline: Want to RENT a HOME in/around (your city/area)?
Ad Text:
*** Renters in/around (your area)***
Want to live in a home but don't have your credit score where you want it?
Now there's a NEW solution for (your area) renters!
NEW PROGRAM -- Rent NOW and consider BUYING LATER all around (your area). 100s of homes to choose from! Click to learn more.
*** Renters in/around (your area)***
Want to live in a home but don't have your credit score where you want it?
Now there's a NEW solution for (your area) renters!
NEW PROGRAM -- Rent NOW and consider BUYING LATER all around (your area). 100s of homes to choose from! Click to learn more.
News Feed Link Description: Learn how to choose from 100s of rent-to-own homes around (your area).
Recommended text for your Form
Form Intro Headline:
Want to RENT A HOME NOW and BUY IT LATER in/around (your city/area)?
Want to RENT A HOME NOW and BUY IT LATER in/around (your city/area)?
Form Bullet Points:
Is your credit not where it needs to be to get a mortgage right now? No problem!
NOW you can choose from 100's of homes to RENT now & consider BUYING later!
The "Lease with a Right to Purchase" program is NOW available around (insert your city/area).
You can qualify with $50,000 in TOTAL household income/yr. & 525+ credit score.
Want to see if you qualify? Request the qualification checklist INSTANTLY below.
Is your credit not where it needs to be to get a mortgage right now? No problem!
NOW you can choose from 100's of homes to RENT now & consider BUYING later!
The "Lease with a Right to Purchase" program is NOW available around (insert your city/area).
You can qualify with $50,000 in TOTAL household income/yr. & 525+ credit score.
Want to see if you qualify? Request the qualification checklist INSTANTLY below.
Form Call-to-Action: See what you need to qualify now.
Thank You Screen - Headline:
Get the Qualifications Checklist Below!
Get the Qualifications Checklist Below!
Thank You Screen - Description:
Want to REVIEW the full qualifications CHECKLIST NOW to see if you qualify? Click the button below to view the full list now.
Want to REVIEW the full qualifications CHECKLIST NOW to see if you qualify? Click the button below to view the full list now.
Thank You page Button text:
Click to See Checklist Now
Click to See Checklist Now
Click here to create your Lead Magnet marketing brochure -- Pre-qualifications Checklist
Want to use Weebly as a server to store your checklist file? Click here.
IMPORTANT Lead Ad Update -- Click and Watch This First
Listing Leads (Hook: View Price, Pics, Showings) -- Program #6
IMAGE Recommendation: 3 Square Images of 3 Different Features of Home (watch video above for details)
Recommended text for your Ad
This Lead Ad Program uses a Carousel with 3 images so there are 3 Headlines (watch video for details)
Headline 1: Great Curb Appeal (adjust as necessary)
Headline 2: Gorgeous Kitchen (adjust as necessary)
Headline 3: Fabulous Outdoor Space (adjust as necessary)
Headline 2: Gorgeous Kitchen (adjust as necessary)
Headline 3: Fabulous Outdoor Space (adjust as necessary)
Text: 🚩 NEW __ Bedroom For Sale in (Your City). 🚩
Wonderful location & schools (adjust key selling point as needed). Priced to Sell -- Won't Last Long!
Click for Price, Details and Viewing Times.
Wonderful location & schools (adjust key selling point as needed). Priced to Sell -- Won't Last Long!
Click for Price, Details and Viewing Times.
News Feed Link Description: Not applicable with Carousel format
Recommended text for your Form
Form Intro Headline: Beautiful 4 Bedroom in (Your City)
Form Questions Headline: Submit your info for instant access to PRICE, all pics, and Viewing Times
Bullet Points:
HOT -- 4 Bedroom, 3.5 Bath Now Available and Priced to Sell in (City/Area)
Prime Feature 1 -- Best Schools Ever PLUS Low Property Tax County
Prime Feature 2 -- Gated Community with Amenities Galore
Serious parties: Submit below for INSTANT ACCESS to PRICE, Pics & Viewing Times.
HOT -- 4 Bedroom, 3.5 Bath Now Available and Priced to Sell in (City/Area)
Prime Feature 1 -- Best Schools Ever PLUS Low Property Tax County
Prime Feature 2 -- Gated Community with Amenities Galore
Serious parties: Submit below for INSTANT ACCESS to PRICE, Pics & Viewing Times.
Custom Thank You Page: OFFERED at $349,900 (adjust price as needed). Available for FREE Tour, Monday Thru Saturday 9 AM to 4 PM. Click below to receive all available pictures by Messenger or Call ____ to Schedule Tour or Ask Questions (800) 555-1212.
Custom Thank You Headline: Get Your Special Details Below.
Thank You Page Button Text: Request All Home Pics by Messenger
So how will you know you got a lead? Click to learn how.
IMPORTANT Lead Ad Update -- Click and Watch This First
Your Home SOLD, Guaranteed -- Program #5
NOTE: Targeting section of training video UPDATED due to Special Category (Housing) change from July 2019
Create your custom ad graphic with a home that looks representative of your area. Click here to learn how. We recommend the text on the image below. Change "Your Area" shown on the image to the actual name of your city, county or area you sell in.
Rather use a video ad instead of an image ad? Download and use the video below. NOTE: You will also need to upload an image ad into the header of your lead ad FORM (videos do not work there...yet!)
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Recommended Text for your Ad
Headline: [Your Area] -- Get Your Home SOLD, Guaranteed.
Text: Residents of [Your Area] -- Need to Sell Your House?
NEW -- Take the stress out of selling -- Now you can get your home SOLD on-time for the FULL PRICE you deserve, GUARANTEED!
Click below to learn more.
NEW -- Take the stress out of selling -- Now you can get your home SOLD on-time for the FULL PRICE you deserve, GUARANTEED!
Click below to learn more.
News Feed Link Description: Don't waste time with Realtors who won't provide a guarantee of results. Click to learn the full program details.
Recommended Text for your Form
Bullet Points:
Get your house SOLD for the FULL PRICE you deserve. Results are GUARANTEED.
Learn how our special Home Marketing Plan works to bring you MORE buyers faster.
BONUS: Get a FREE Home Value Report to See What Your Home Can Sell For Today!
This special Home Sale Program for [Your City] is only offered here on Facebook.
Get your house SOLD for the FULL PRICE you deserve. Results are GUARANTEED.
Learn how our special Home Marketing Plan works to bring you MORE buyers faster.
BONUS: Get a FREE Home Value Report to See What Your Home Can Sell For Today!
This special Home Sale Program for [Your City] is only offered here on Facebook.
Button text: Get The Full Details Now (NOTE: As of September 2017, button text is no longer needed as Facebook has moved to a 1-step form instead of a 2-step form. Click here for more details.)
So how will you know you got a lead? Click to learn how.
IMPORTANT Lead Ad Update -- Click and Watch This First
Low or No Down Payment (First Time Buyers etc.) -- Program #4
Create your custom ad graphic with a home that looks representative of your area. Click here to learn how. We recommend the text on the image below.
Rather use a video ad instead of an image ad? Download and use the video below. NOTE: You will also need to upload an image ad into the header of your lead ad FORM (videos do not work there...yet!)
NEW -- Use a Custom Video by City for this Lead Ad Program for even better results. Get your custom video for your city here.
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Recommended Text for your Ad
Headline: Want to Buy a [city/area] Home with NO DOWN Payment?
Text: Want to buy a home around [insert your city/area] but you don't have money for a down payment?
No problem -- Now you can choose from 100's of [insert your city/area] homes to buy with as little as $0 down!
Click to learn more.
No problem -- Now you can choose from 100's of [insert your city/area] homes to buy with as little as $0 down!
Click to learn more.
News Feed Link Description: Special home ownership program not found elsewhere. Click to learn more.
Recommended Text for your Form
Headline: Want to Buy a [city/area] Home with NO DOWN Payment?
Bullet Points:
Down Payment HELP NOW AVAILABLE So You Can Buy a Home with As Little As $0 Down!
In Many Cases, Your Monthly Payment will Be LOWER Than Your Current Rent.
Low to Moderate Household Income and Credit Often Accepted.
Minimum Credit Score Needed is 640 [adjust score as needed]. Free Credit Score Available Upon Request.
Want to see exactly how to buy a home with NO MONEY down + what's now available?
Down Payment HELP NOW AVAILABLE So You Can Buy a Home with As Little As $0 Down!
In Many Cases, Your Monthly Payment will Be LOWER Than Your Current Rent.
Low to Moderate Household Income and Credit Often Accepted.
Minimum Credit Score Needed is 640 [adjust score as needed]. Free Credit Score Available Upon Request.
Want to see exactly how to buy a home with NO MONEY down + what's now available?
Questions section headline: Request Program Details + Available NO MONEY DOWN Homes
So how will you know you got a lead? Click to learn how.
IMPORTANT Lead Ad Update -- Click and Watch This First
Military Buyer Leads (Buy with Zero Down) -- Program #3
NOTE: A special red, white, and blue Ad image has been created and can be found here. Simply add your text to it. You can Create your ad graphic here. We recommend the text on the image below. Change "Your Area" to the name of your actual city, county or area you sell in.
Rather use a video ad instead of an image ad? Download and use the video below. NOTE: You will also need to upload an image ad into the header of your lead ad FORM (videos do not work there...yet!)
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Recommended Text for your Ad
Headline: Buy a Home with $0 Out of Pocket?
Text: NEW for US Military in [Your City/Area]: Combine a VA Loan + Free Closing Cost Assistance to Buy a Home with as Little as $0 Out of Pocket.
News Feed Link Description: Special program not found elsewhere. Buy a home with as little as $0 out of pocket and pay less than your rent each month.
Recommended Text for your Form
Bullet Points:
NEW: Combine a VA Loan with Free Closing Cost Help so No Upfront Cash Needed.
Free Credit Repair Available if Needed.
Disability Income Can Be Used for Mortgage Approval.
In Many Cases, Your Monthly Payment will Be Less Than Your Current Rent.
This is a specialty program not found elsewhere.
NEW: Combine a VA Loan with Free Closing Cost Help so No Upfront Cash Needed.
Free Credit Repair Available if Needed.
Disability Income Can Be Used for Mortgage Approval.
In Many Cases, Your Monthly Payment will Be Less Than Your Current Rent.
This is a specialty program not found elsewhere.
Button text: Request Full Program Details (NOTE: As of September 2017, button text is no longer needed as Facebook has moved to a 1-step form instead of a 2-step form. Click here for more details.)
So how will you know you got a lead? Click to learn how.
IMPORTANT Lead Ad Update -- Click and Watch This First
Seller Leads - Free Home Value Service -- Program #2
#1 Most common way for any real estate agent to get seller leads.
Create your ad graphic. Click here to learn how. We recommend using same text as shown on the image below. Change "[City/Area]" to the name of your actual city, county or area you sell in.
Rather use a video ad instead of an image ad? Download and use the video below. NOTE: You will also need to upload an image ad into the header of your lead ad FORM (videos do not work there...yet!)
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Recommended Text for your Ad
Headline: What's Your [City/Area] Home REALLY Worth?
Text: [Your City/Area] Home Values are Rising! What's yours worth NOW?
For a Limited Time: Get a FREE Professional Home Value Report detailing what you can get for your home in today's HOT seller's market. Click below to get started now.
For a Limited Time: Get a FREE Professional Home Value Report detailing what you can get for your home in today's HOT seller's market. Click below to get started now.
News Feed Link Description: Special service not offered elsewhere. Click to get your home value report, professionally-prepared and FREE for a limited time.
Recommended Text for your Form
Bullet Points:
Learn what your home can REALLY sell for in today's market.
Save up to $500 or more by avoiding the cost of an appraisal.
Your report is professionally-prepared by a local, licensed Real Estate Expert.
Your report will include the EXACT sales prices of similar homes in your area.
This FREE service is exclusively offered on Facebook; offer not found elsewhere.
Learn what your home can REALLY sell for in today's market.
Save up to $500 or more by avoiding the cost of an appraisal.
Your report is professionally-prepared by a local, licensed Real Estate Expert.
Your report will include the EXACT sales prices of similar homes in your area.
This FREE service is exclusively offered on Facebook; offer not found elsewhere.
Button text: Get My Home Value Report (NOTE: As of September 2017, button text is no longer needed as Facebook has moved to a 1-step form instead of a 2-step form. Click here for more details.)
So how will you know you got a lead? Click to learn how.
IMPORTANT Lead Ad Update -- Click and Watch This First
General Buyer Leads (Foreclosure List) -- Program #1
Create your ad graphic. Click here to learn how. We recommend the text on the image below. Change "Your Area" to the name of your actual city, county or area you sell in.
Rather use a video ad instead of an image ad? Download and use the video below. NOTE: You will also need to upload an image ad into the header of your lead ad FORM (videos do not work there...yet!)
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Recommended Text for your Ad
Headline: Want a Great Home Bargain in (Your Area)?
Text: Looking for a great home bargain in (Your Area)?
Free list of bank-owned, foreclosed home bargains now available in (your area).
Click below to request the free list.
Free list of bank-owned, foreclosed home bargains now available in (your area).
Click below to request the free list.
News Feed Link Description: Special list not found elsewhere. Click to get the free list of home deals in (Your Area) today.
Recommended Text for your Form
Bullet Points:
Free List of Bank-Owned, Foreclosure Bargains in (Your Area)
Many homes available are priced well below market value
Banks often accept lower offers on certain homes to clear inventory
BONUS: "Short sale" & distressed homes included when available
Our special list of home deals is not found elsewhere.
Free List of Bank-Owned, Foreclosure Bargains in (Your Area)
Many homes available are priced well below market value
Banks often accept lower offers on certain homes to clear inventory
BONUS: "Short sale" & distressed homes included when available
Our special list of home deals is not found elsewhere.
Button text: Request List of Bargain Homes (NOTE: As of September 2017, button text is no longer needed as Facebook has moved to a 1-step form instead of a 2-step form. Click here for more details.)
So how will you know you got a lead? Click to learn how.
So how do you know you got a lead?
Go to your Facebook Page >> Publishing Tools >> Lead Ad Forms >> Download (check regularly or connect a CRM). Watch video below for more details.
Want INSTANT Email Notifications instead? Click for low-cost option A or a second Alternative B.
